Email Marketing


Job Details

Email Marketing

Bowling Green, Kentucky

12/14/2018

38195

Contract/Temp

Job Description



 

  • Creating content, including text posts, video and images for use on social media and email campaigns
  • Design user segments and implement automated email journeys for a variety of customer types
  • Scheduling email campaigns through platforms such as Mailchimp, and some knowledge of scheduling social media posts through platforms such as Facebook and Twitter
  • Managing email campaigns
  • Identify enhancements needed to increase email list growth, decrease opt-out rate and increase email performance
  • Maintain and Modify existing Email HTML templates as needed
  • Developing new social media strategies and campaigns
  • Keeping track of data and analyzing the performance of social media and email campaigns
  • Assist in creative ideas for live videos on Facebook, as well as participating in the live videos with a positive, upbeat personality
  • Conduct competitive analysis studies on competitors

Key skills

  • Strong communication and presentation skills
  • Photo and video-editing experience
  • Organizational skills
  • Deadline Oriented
  • Analytical ability
  • An ability to multitask / work on a number of projects at once
  • Problem solving skills
  • Impeccable attention to detail

Requirements

  • Bachelor's in Marketing
  • Expert in using and navigating social media networks and creating engaging email campaigns
  • Some experience with Social Media Marketing on all major social media platforms Twitter and Facebook
  • Exceptional business writing skills
  • Great knowledge of Photoshop


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